Armacell ArmaSport Turf Underlayment Website and Communications Campaign Win 2017 MarCom Award

MarCom Award

Chapel Hill, NC - November 1, 2017 - MarCom Awards announced winners for this year’s international awards competition that recognizes outstanding creative achievement by marketing and communication professionals. Armacell earned two awards out of the 6,000 entries from throughout the United States, Canada and 15 other countries in the 2017 competition.

The new ArmaSport “What’s Under Your Turf?” Sample Kit, Brochure and Ad Campaign won a Platinum MarCom Award, while the new website [] and Social Media campaign [@ArmaSport] won an Honorable Mention.

Earlier this year, Armacell launched the new campaign targeted at the Designers, Builders, Owners and Landscapers of synthetic turf sportsfields. The goal of the ArmaSport Turf Underlayment communications package was to educate the customer base about the advantages and benefits of products that meet specific requirements of athletic fields and residential multi-use fields. The new tools were developed to quickly ramp up product awareness, solidify brand credibility and provide instant access to product information and samples online.

ArmaSport Turf Underlayment

2017 MarCom Award entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers around the globe. The competition has grown to perhaps one the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies.

MarCom Awards is administered and judged by the Association of Marketing and Communication Professionals. The international organization consists of several thousand creative professionals. The Association oversees awards and recognition programs, provides judges and sets standards for excellence.

The list of this year’s Platinum MarCom Award winners can be found on the website:

About Armacell

As the inventors of flexible foam for equipment insulation and a leading provider of engineered foams, Armacell develops innovative and safe thermal, acoustic and mechanical solutions that create sustainable value for its customers. Armacell´s products significantly contribute to global energy efficiency making a difference around the world every day. With 3,000 employees and 25 production plants in 16 countries, the company operates two main businesses and generated net sales of approx. EUR 560 million and adjusted EBITDA of approx. EUR 100 million in 2016. The Advanced Insulation business focuses on insulation materials for technical equipment. The Engineered Foams business develops high-performance foams that are used in high-tech and lightweight applications. For more information, please visit:

Download the press release here.

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